Growth Marketing Specialist

Mass Potato Chips, a renowned Food and Beverage Manufacturing company based in Dubai, UAE, is seeking a talented Growth Marketing Specialist to join our team. As a Growth Marketing Specialist, you will be responsible for developing and executing innovative marketing strategies to promote our food products and drive business growth.

Key Responsibilities:

- Develop and execute marketing strategies for the company’s food products.

- Conduct market research and competitor analysis to identify market opportunities.

- Plan and manage marketing campaigns across different channels (digital and traditional).

- Coordinate with the sales team to achieve sales targets and promotional goals.

- Organize product promotions, in-store activations, and marketing events.

- Monitor product performance in the market and analyze sales reports.

- Support the launch of new products and develop marketing plans for them.

- Maintain strong relationships with distributors, retailers, and key clients.

- Gather customer feedback to improve products and marketing strategies.

- Ensure brand consistency across all marketing materials.

Requirements & Skills:

- Bachelor’s degree in Marketing, Business Administration, or a related field.

- Proven experience in marketing within the FMCG or food industry.

- Strong analytical and market research skills.

- Excellent communication and negotiation abilities.

- Knowledge of digital marketing tools and social media platforms.

- 4–6 years of experience in FMCG marketing in UAE.

- Valid driving license.

Preferred Qualifications:

- Certification in Marketing or related field.

Benefits / Why Join Us:

- Competitive salary of AED 5500.

- Opportunities for professional growth and development.

- Collaborative work environment.

Skills Summary:

Core Technical Skills:

Marketing Strategy, Market Research, Campaign Management, Brand Development, Customer Relationship Management, Data Analysis, Product Launch, Event Planning, Sales Analysis, Competitive Analysis.

Soft Skills:

Strategic Thinking, Creativity, Innovation, Time Management, Communication, Collaboration, Negotiation, Relationship Building.

Suggested Tags:

Growth Marketing, Food Industry, FMCG, Marketing Strategy, Market Research, Digital Marketing, Campaign Management, Brand Management, Product Launch, UAE, Dubai.