Digital Marketing Manager Real Estate

We are looking for an experienced Digital Brand Marketing Manager to lead and execute the digital brand presence for a real estate portfolio. This role will focus on strengthening brand visibility driving digital campaigns managing social media platforms and supporting brand-led initiatives across multiple channels.

The ideal candidate will bring strong digital marketing expertise within the real estate sector with hands-on experience in campaign execution performance marketing and cross-channel brand activation.

• Own and manage all digital and social media platforms for the real estate brand.

• Plan execute and monitor content calendars across platforms such as Instagram LinkedIn Meta and others.

• Ensure consistent brand tone of voice and visual identity across all digital touchpoints.

• Act as the custodian of the brand across all digital channels.

• Coordinate with internal teams creative agencies and external vendors to ensure seamless brand execution.

• Support brand positioning and visibility initiatives aligned with business objectives.

• Plan and execute digital performance campaigns across Meta Google programmatic platforms and other channels.

• Monitor campaign performance analyse data and optimise budgets to maximise ROI.

• Work closely with agencies and internal stakeholders to improve lead quality and conversion rates.

• Develop and implement digital brand strategies aligned with overall marketing and business goals.

• Support go-to-market strategies for new launches projects and campaigns.

• Track KPIs prepare performance reports and deliver actionable insights for continuous improvement.

• Support digital and on-ground event activations launches and brand initiatives.

• Manage digital amplification of events before during and after execution.

• Drive integrated marketing efforts across digital offline events and partnerships.

• Ensure alignment between brand campaigns performance marketing and sales objectives.

• Mandatory: Prior experience in real estate marketing (developer brokerage or real estate-focused agency).

• 69 years of experience in digital brand marketing.

• Strong understanding of social media management digital campaigns and performance marketing.

• Experience working with agencies and cross-functional internal teams.

• Data-driven mindset with strong analytical and optimisation skills.

• Excellent communication and stakeholder management abilities.

• Experience working in the UAE or GCC real estate market.

• Exposure to premium residential mixed-use or large-scale real estate developments