Content Creator

Company Overview:

Our client a major and renowned Personal Care FMCG distributor of products ranging from Haircare Skincare and Fragrances. They are seeking a highly creative and dynamic Content Creator producing highquality content that aligns with their brands vision driving engagement across social media PR & events and performance marketing campaigns for their team in Dubai UAE. They are exclusively recruiting current residents in Dubai with current experience in the UAE.

Key Responsibilities:

1. Content Creation for Brand Management:

• Develop compelling content that supports brand strategies and elevates brand awareness.

• Maintain brand consistency across all content formats including written visual and video.

• Conduct market research to identify key trends in fashion cosmetics and technology incorporating them into content creation.

2. Social Media Content Development:

• Create engaging and ontrend content for social media platforms including Instagram TikTok Facebook and YouTube.

• Stay updated on social media trends and create timely content that resonates with the target audience.

• Plan produce and schedule social media posts ensuring alignment with the overall marketing calendar and campaign goals.

3. Public Relations & Events Content:

• Generate content for press releases event promotions and media kits.

• Collaborate with the PR team to create visuals and written material for product launches media events and influencer collaborations.

• Capture and share live event content across social media platforms creating realtime engagement opportunities.

4. Performance Marketing Support:

• Assist the marketing team by producing content for paid campaigns including ads landing pages and email marketing.

• Collaborate with the analytics team to create datadriven content optimized for performance adjusting based on key performance indicators (KPIs).

5. Collaborative Efforts:

• Work closely with the design and video production teams to ensure content is visually appealing and consistent with brand aesthetics.

• Partner with influencers bloggers and other external creators to codevelop content that expands brand reach.

• Take an active role in brainstorming sessions to bring fresh innovative ideas to the content strategy.

Qualifications:

• Bachelors degree in Marketing Communications Design or a related field.
• 5 years of experience in content creation with a focus on fashion/cosmetics and technology industries.
• Strong portfolio showcasing work across various platforms including social media blogs and digital campaigns.
• Excellent storytelling skills with the ability to create engaging written and visual content.
• Proficiency in design tools such as Adobe Creative Suite (Photoshop Illustrator) and video editing software.
• Familiarity with social media tools and platforms like Instagram Facebook TikTok and analytics tools (e.g. Google Analytics Facebook Insights).

Skills:

• Creativity and innovation in content production with a keen eye for trends and aesthetics in fashion and beauty.
• Understanding of digital marketing principles and performance optimization.
• Strong communication and collaboration skills with the ability to work closely with multiple teams.
• Ability to manage multiple projects and deadlines in a fastpaced environment.
• Knowledge of content creation best practices and influencer marketing.

Areas of Expertise:

• Storytelling:
  Ability to craft compelling brand stories that align with marketing goals and foster deeper connections with the audience.
• Social Media Expertise:
  Indepth understanding of social media platforms trends and best practices. Proven experience in using platforms such as Instagram TikTok Facebook YouTube and LinkedIn to drive engagement and growth.
• Graphic Design & Video Production:
  Proficiency in Adobe Creative Suite (Photoshop Illustrator Premiere Pro After Effects) for creating eyecatching visuals and videos that enhance the brands presence.
• DataDriven Content Strategy:
  Ability to interpret analytics (e.g. Google Analytics Facebook Insights) and adapt content strategies based on performance data to maximize engagement and conversions.
• Influencer & Partnership Collaboration:
  Proven ability to collaborate with influencers bloggers and external creators creating cobranded content that expands audience reach and enhances brand credibility.
• Event Coverage & Live Content:
  Experience in generating live social media content during events ensuring realtime engagement and postevent coverage that sustains audience interest.
• CrossFunctional Collaboration:
  Strong teamwork and communication skills to work effectively with marketing design and sales teams in aligning content with broader company goals.
• Multitasking & Time Management:
  Excellent project management skills with the ability to handle multiple projects and meet tight deadlines in a fastpaced environment.
• Copywriting & Editing:
  Strong written communication skills with the ability to produce clear persuasive and grammatically correct content across various platforms.
• Trend Analysis & Adaptability:
  Keen understanding of industry trends in both the technology and fashion/cosmetics markets with the ability to quickly adapt content strategies to emerging trends.
• Paid Media Content Creation:
  Experience developing content specifically for paid campaigns across Google Ads Facebook Ads and other performance marketing channels optimizing for conversions and KPIs.