Communication and Marketing Manager

About MAKE

MAKE is part workshop lab studio and garage offering professional-grade machinery tools and classes covering the technical mechanical and practical elements of engineering making and design.

Our welcoming community brings together entrepreneurs designers artists hobbyists learners and makers of all ages and abilities - from complete beginners to experienced professionals. Through classes programmes and flexible membership options MAKE provides an inspiring space where people can develop their skills and bring their ideas to life.

We are looking for a hands-on Communication and Marketing Manager to lead how our work is positioned promoted documented and shared.

Working closely with our strategic business units you will transform services programmes opportunities and outcomes into coordinated marketing campaigns that build awareness and generate measurable registrations enquiries applications visits participation and footfall.

This role requires someone who can combine strategic planning with practical execution. You will develop the plan write content shape campaigns coordinate creative production capture on-site activities publish across communication channels monitor results and continuously improve performance.

• Develop and implement MAKEs annual communications and marketing plan budget campaign calendar and content calendar.

• Work closely with strategic business unit leads to translate priorities into clear target audiences messages campaigns and calls to action.

• Plan and deliver integrated organic and paid campaigns that generate measurable registrations enquiries applications attendance and footfall.

• Manage MAKEs website content social media platforms newsletters digital listings and other approved communication channels.

• Write edit and proofread engaging Arabic and English content for campaigns social media web pages newsletters announcements profiles invitations and press materials.

• Capture and coordinate photography short-form videos interviews and live coverage featuring members projects products programmes partners and community impact.

• Lead PR activities media relations press releases and proactive opportunities that strengthen MAKEs reputation.

• Maintain the companys brand standards and oversee the workflow of the Brand and Communications Designer and external creative suppliers.

• Manage relationships with designers photographers videographers agencies printers and other suppliers ensuring quality and timely delivery.

• Establish campaign and channel KPIs analyse performance report practical insights and improve future campaigns and marketing expenditure.

• Maintain organised and accessible archives of approved content campaign assets media coverage and brand collateral.

• Bachelors degree in Communications Marketing Business or a related discipline.

• Minimum of five years of relevant communications and marketing experience.

• At least two years of experience coordinating campaigns suppliers budgets or team members.

• Demonstrated experience personally delivering integrated campaigns and content that generated measurable audience action - not only strategy ideation or agency management.

• Strong portfolio covering campaigns copywriting social content storytelling digital marketing PR or brand-related work.

• Experience within culture creative practice design education innovation entrepreneurship makerspaces community-facing venues or experience-led services is advantageous.

• Excellent Arabic and English communication copywriting editing and proofreading skills.

• Strong knowledge of campaign planning audience segmentation content strategy channel selection conversion journeys and marketing measurement.

• Hands-on experience with social media website content management email marketing digital advertising analytics SEO fundamentals and online business listings.

• Ability to produce effective day-to-day photography and video content using a smartphone and practical editing tools.

• Familiarity with Canva CapCut Adobe Creative Cloud or similar creative tools is advantageous.

• Experience in media relations press writing interview preparation reputation management and stakeholder communications.

• Strong project management prioritisation budgeting supplier coordination and quality-control skills.

• Ability to manage multiple departmental priorities meet deadlines and respond quickly to live activities while maintaining accuracy.

• Strategic organised and commercially aware with a practical and delivery-focused working style.