What’s on your plate?
- Handling, planning & liaising with internal and external teams to activate campaigns;
- Manage the day to day operations of content production
- Managing deliverables of content across channels.
- Working with manager to plan campaigns, which are aligned with the annual calendar;
- Constantly track trends, flag new ones, and come up with relevant marketing campaign ideas;
- Constantly tracking and reporting costs, marketing spend and budgets.
- Develop and implement comprehensive 360-degree marketing campaigns across multiple channels, including OOH, digital, social media, print, and events.
- Conduct in-depth market research, analyze industry trends, and identify new opportunities for campaign initiation, optimization and customer targeting.
- Utilize advanced analytics to measure campaign performance, derive actionable insights, and continuously optimize campaigns for maximum impact.
- Overcome challenges and develop creative solutions to enhance campaign effectiveness, reach target audiences, and drive desired outcomes.
- Collaborate with cross-functional teams, including growth marketing, creative, CRM, content, and digital marketing, to ensure seamless execution and consistency across all channels.
- Plan and manage the campaign budget, ensuring effective allocation and optimization of resources.
- Monitor and analyze key campaign metrics, providing regular reports and recommendations to stakeholders.
- Foster strong relationships with internal stakeholders, external partners, and agencies to drive successful collaboration and campaign delivery.
- Stay up-to-date with industry best practices, emerging marketing trends, and innovative technologies to drive continuous improvement and innovation within the team.
- Act as a mentor and provide guidance to junior team members, fostering a culture of collaboration, learning, and growth.
What you need to be successful
What did we order?
- Minimum of 5 years of relevant experience in marketing, and campaign management preferably in an e-commerce, F&b aggregator, or tech company.
- Expertise in understanding the marketing mix and campaign management.
- Strong project management and analytical skills.
- Strong communication and interpersonal skills.
- A creative person with eye to details
- Comfortable working in a challenging environment.
- Fluent in English (Arabic is a plus)