Growth Hacker

Product Optimization:

• Collaborate with product managers and developers to identify and prioritize growth opportunities within the product, such as user onboarding flows, feature enhancements, and conversion funnels.
• Conduct user research and usability testing to gather insights and validate hypotheses, iterating on product improvements baUsed on user feedback and data analysis.

Data Analysis and Reporting:

• Monitor key metrics and KPIs related to user acquisition, retention, and conversion, using analytics tools to track performance and identify trends.
• Prepare regular reports and dashboards summarizing growth initiatives and outcomes, communicating insights and recommendations to stakeholders.
• Utilize data-driven insights to inform decision-making and prioritize growth experiments and initiatives.

Attributes to succeed in the role

Skills experiences and behaviors

• Bachelor's degree in Marketing, Business, Computer Science, or related field. Master's degree preferred.
• 3-5 years of experience in growth marketing, digital marketing, or a related field, with a proven track record of driving significant user growth and engagement.
• Strong analytical skills and proficiency in data analysis tools such as Google Analytics, Mixpanel, or similar platforms.
• Experience with A/B testing, conversion rate optimization (CRO), and other growth hacking techniques.
• Proficiency in digital marketing channels and tactics, including SEO, SEM, social media advertising, email marketing, and content marketing.
• Excellent communication and collaboration skills, with the ability to work cross-functionally and influence stakeholders at all levels.
• Creative thinking and problem-solving skills, with a willingness to experiment and take calculated risks.
• Self-motivated and results-oriented, with a passion for continuous learning and professional development.