Social Media Manager
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Job Summary
We are seeking an experienced and results-driven Social Media Manager to lead our digital presence across multiple platforms. The ideal candidate will have a proven track record in managing high-performance social media teams overseeing digital agencies and driving measurable growth through paid and organic strategies. Experience in real estate and luxury commercial spaces is essential.
Key Responsibilities
1. Social Media Strategy & Planning
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Develop and execute a comprehensive social media strategy covering brand awareness lead generation and community engagement.
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Plan platform-specific content strategies for Facebook Instagram TikTok Snapchat LinkedIn and YouTube.
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Analyze industry trends competitor activities and audience insights to optimize performance.
2. Team Leadership & Management
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Manage and mentor a team of 15 social media executives content creators designers and community managers.
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Assign tasks review output and ensure timely delivery of content campaigns and reports.
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Build a high-performance culture focused on creativity quality and accountability.
3. Agency & Vendor Coordination
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Oversee and coordinate with digital marketing agencies for content production ad campaigns influencer collaborations and analytics.
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Evaluate agency performance and ensure deliverables are aligned with brand standards and KPIs.
4. Paid Ads & Performance Marketing
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Plan run and optimize paid campaigns across Meta Ads (Facebook Instagram) Snapchat Ads TikTok Ads and other relevant platforms.
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Monitor daily campaign performance allocate budgets and ensure maximum ROI.
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Conduct A/B testing audience segmentation and remarketing strategies.
5. Content Development & Creative Direction
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Guide the creation of high-quality social media content including videos reels static creatives stories and carousels.
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Ensure communication is aligned with brand positioning especially in the luxury and premium real estate segment.
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Work with design and video teams to produce engaging visually elevated content.
6. Analytics & Reporting
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Track KPIs across all platformsreach engagement conversions leads CPL and ROI.
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Prepare weekly monthly and quarterly performance reports.
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Use insights to continuously improve strategy and execution.
7. Stakeholder Coordination
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Work closely with Sales CRM Branding and Product Teams to align marketing messaging with project objectives.
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Collaborate on launch campaigns for new real estate projects or premium commercial spaces.
Qualifications & Experience
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Minimum 5 years of experience in social media management or digital marketing.
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Prior experience managing a team of 10 members and handling external digital agencies.
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Expertise in Meta Ads Snapchat Ads TikTok Ads and performance-driven campaign management.
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Strong portfolio demonstrating work in the real estate and luxury office space sector (mandatory).
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Excellent communication leadership analytical and decision-making skills.
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Strong understanding of digital trends algorithms and platform best practices.
Preferred Skills
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Experience with tools like Meta Business Manager Google Analytics Snapchat Ads Manager TikTok Ads Manager Hootsuite and similar platforms.
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Creative mindset with the ability to conceptualize premium-quality content.
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Ability to work in a fast-paced environment with tight deadlines.
Key Skills
- Marketing
- Google Analytics
- Photography
- Facebook Advertising
- Hootsuite
- Social Listening
- Content Development
- SEO
- Adobe Photoshop
- Social Media Management
- Copywriting
- Content Management
About Company
We are a trusted management consulting firm with a key focus on Search and Advisory solutions. Our purpose is to engage with leading organizations and support their human capital needs. We understand the challenges that our clients face while filling a vacancy and our candidates who s ... View more
