Develop and implement communications strategies, and a range of proactive communications plans and initiatives to support the brand development
Develop a compelling narrative that engages consumer audiences
Execute and oversee communications programs from creative ideation, messaging development, media outreach plan to proactive pitching
Working closely with cross-functional teams including product, marketing, and policy on communications related campaigns and initiatives, including in areas related to partnerships and marketing opportunities
Provide issues management advice, response, and handling as they arise
Manage external PR agency to support the above efforts
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