Graphic Designer and Content Creator

Roles and responsibilities

Responsible for online content for the brand across the Food & Fashion Platforms. A self-starting team player who is confident and able to work without close supervision. The role holder is responsible to plan, execute and manage on site content working across functions to ensure onsite excellence. Develop a strong relationship with the UK, manage the integration of technical systems and drive standards.

What you will do: -

Description of Accountability:

• Design and create visually compelling content using Photoshop and Illustrator across M&S platforms, aligning with brand aesthetics.
• Ensure the principle data source and feed for product content and descriptions are accurate and can be leveraged for local content
• Write content that speaks to various personas and market segments; creating a user-friendly experience for the reader
• Write marketing text for individual products within agreed Service Level Agreements service levels for all brands for the MENA market. Ensure that copy meets quality, principle and SEO guidelines
• Update or create landing pages on the site adding the proper links, images, or videos.
• When required, produce more general (site-wide) customer information such as FAQs, Product Descriptions, About Us, Terms of Use, Privacy Policy, Help Pages, Projects Articles, News Letters, etc…).
• Coordinate and manage content schedule/plan and assets. Execute the content schedule/plan utilizing the content management system (CMS) to upload both copy and content assets.
• Receive information from category and merchandising teams on stock and priorities. Keep informed on products and stock levels of new products ensuring that products are available to go live as soon as stock is available.
• Work closely with the SEO Specialist to produce quality content that will not only appear in search engines, but drive traffic to the site, and convert into sales
• Build a strong relationship with the UK, managing the integration of technical systems to ensure full content and copy is online
  

Required Skills to be successful:

• Excellent English & Arabic skills (speaking, writing and reading).
• Arabic language is a advantage
• Strong copywriting skills gained in a web environment, high standard of written English.
• Sensitivity to Home improvement/Home living/household products
• Strong copywriting skills in a web environment, with a high standard of Arabic and understanding of SEO guidelines.

Desired candidate profile

• Excellent English & Arabic skills (speaking, writing and reading).
• Arabic language is a advantage
• Strong copywriting skills gained in a web environment, high standard of written English.
• Sensitivity to Home improvement/Home living/household products
• Strong copywriting skills in a web environment, with a high standard of Arabic and understanding of SEO guidelines.
  

What equips you for the role:

• Bachelor’s degree with minimum of 3 years of experience as a designer preferably within an eCommerce organization.
• Photoshop & Illustrator experience is must (3+ years)
• Fast and accurate proof-reader.
• Knowledge of standard concepts, practices, and procedures within a software life cycle.
• SEO Experience would be an advantage.
• Understanding of accessibility issues and solutions, including legal/compliance.
• Autonomous
• Knowledge of a PIM tool (Akeno etc)
• A team player capable of working cross-functionally in a collaborative manner
• Results-orientated, with the ability to drive and deliver the implementation of new ideas
• Ambition, while grounded in reality
• Excellent communication skills