Senior Graphic Designer

Roles and responsibilities

• Collaborate with the team to ensure consistency of designs across various media outlets
• Create compelling and effective logos, designs, print, digital media, presentations
• Maintain awareness of current industry and technology standards, social media, competitive landscape and market trends
• 3D Visualization for projects
• 3D Fly/Drive/Walk through Animation for projects
• Post production and video editing of animations
• Multi-Touch Interactive Presentations & VR
  

We'd love to hear from you if you have:

• Bachelor's degree in Graphic Design
• Experience in urban design, urban planning or GIS related projects
• Experience in illustrative design and typography
• A portfolio showcasing design projects, including academic work, internships, or personal projects.
• Excellent proficiency in presentation software (e.g., PowerPoint, Keynote) and familiarity with AI-powered presentation tools.
• Strong understanding of design principles, typography, color theory, and layout composition.
• Excellent communication skills and the ability to collaborate effectively with team members.
• Eagerness to learn, adapt, and grow in a fast-paced environment.
• Attention to detail and a commitment to delivering high-quality work.
• Ability to accept feedback and constructive criticism positively.
• Basic knowledge of printing processes and file preparation for print is a plus.
• Passion for creativity and a desire to contribute fresh ideas to projects.
• User-Centered Design: Designing with the user experience in mind, ensuring that websites, apps, and other digital products are not only visually appealing but also functional and easy to use.
• Wireframing and Prototyping: Creating wireframes and prototypes for websites and apps to visualize layouts and interactions before development begins.
• Usability Testing: Conducting usability tests to assess how users interact with designs and making improvements based on findings.

Desired candidate profile

1. Advanced Design Skills

• Branding and Identity Design: Creating and evolving visual identities for brands, including logos, color palettes, typography, and design guidelines that communicate a brand’s values and personality.
• Print and Digital Design: Expertise in designing for both print media (brochures, posters, packaging, etc.) and digital media (websites, social media, email templates, etc.).
• Illustration: Ability to create custom illustrations or integrate them into design work for a unique, branded look.
• Typography: A deep understanding of typography, including font pairing, letter spacing, and readability to enhance the visual appeal and functionality of designs.
• Layout and Composition: Mastery in the arrangement of text, images, and other visual elements to create balanced, aesthetically pleasing designs.

2. Creative Direction

• Concept Development: Leading the ideation and conceptualization of design projects, including brainstorming and exploring creative approaches that align with client goals and brand messaging.
• Design Strategy: Developing design strategies that effectively communicate the desired message to the target audience, ensuring alignment with overall marketing or communication goals.
• Creative Leadership: Guiding and mentoring junior designers, offering feedback, and ensuring design standards are met across projects.

3. Software Proficiency

• Adobe Creative Suite: Advanced skills in Adobe Photoshop, Illustrator, InDesign, After Effects, and other design tools for both print and digital design projects.
• Web Design Tools: Knowledge of web design tools (e.g., Sketch, Figma, Adobe XD) to create responsive layouts, wireframes, and prototypes.
• 3D Design: Familiarity with 3D design software (e.g., Cinema 4D, Blender) for creating three-dimensional visuals, animations, or product renderings.
• Prototyping and UI/UX Design: Experience in prototyping and wireframing using tools like Figma, InVision, or Axure, and understanding of user interface (UI) and user experience (UX) principles.

4. Brand Strategy and Marketing Knowledge

• Brand Consistency: Ensuring consistent application of brand guidelines across all design touchpoints, creating designs that reflect a unified brand experience.
• Marketing Alignment: Understanding how design fits into larger marketing strategies, including social media, email marketing, and advertising campaigns.
• Target Audience Analysis: Tailoring designs to specific target audiences, considering demographics, preferences, and communication channels.

5. Project Management

• Client Interaction: Communicating effectively with clients to understand their needs, preferences, and project objectives, and ensuring those are met throughout the design process.
• Time Management: Managing multiple projects simultaneously, prioritizing tasks, and meeting deadlines without sacrificing quality.
• Collaboration: Working closely with copywriters, marketing teams, developers, photographers, and other professionals to deliver cohesive projects.
• Budget Management: Keeping track of project budgets and resources, ensuring designs are delivered within financial constraints.