Responsibilities
• Develop and implement comprehensive events marketing strategies to drive attendance and engagement.
• Coordinate all aspects of event planning, including venue selection, vendor management, and budget oversight.
• Create compelling event promotional materials, including email campaigns, social media content, and advertisements.
• Collaborate with internal teams to ensure alignment of messaging and branding across all event marketing efforts.
• Analyze and report on the effectiveness of events marketing campaigns, making data-driven recommendations for improvement.
• Identify and secure partnerships with sponsors and vendors to enhance event experiences and generate additional revenue.
• Lead cross-functional event teams to execute successful events on time and within budget.
• Stay up-to-date on industry trends and best practices in events marketing to drive innovation and continuous improvement.