Social Media Manager

• Develop and implement a comprehensive social media strategy aligned with our overall marketing objectives.
• Manage social media accounts across various platforms (e.g., Facebook, Instagram, Twitter) to cultivate a strong online presence.
• Create captivating and informative content (text, images, videos) that showcases our events, highlights speakers/performers, and generates excitement.
• Manage social media calendars, ensuring timely content creation and posting.
• Run targeted social media advertising campaigns to reach new audiences and drive event registrations.
• Monitor and analyze social media performance metrics and identify areas for improvement.
• Foster a conversation with our audience via social media comments and messages, addressing inquiries and building relationships.
• Stay up-to-date on the latest social media trends and implement innovative strategies to engage our audience.
• Collaborate with other departments (marketing, event planning) to ensure a cohesive brand voice across all channels.

Qualifications

• Minimum 3-5 years of experience in social media management or a related field.
• Proven track record of developing and executing successful social media campaigns for events or similar industries.
• Strong understanding of social media best practices and the ever-evolving social media landscape.
• Excellent communication, writing, and editing skills.