Work closely with the Marketing team to write content that aligns with our editorial voice and brand positioning, while understanding the larger business objectives.
Conceptualize and write campaign messaging framework, and executional messaging across e-com site pages, digital marketing assets, OOH, VM, CRM and all other channels.
Write clear, high-quality, compelling copy that is native for the various mediums
Work within the creative team to build campaign concepts
Content writing on new product launches, promotions, beauty advice, trends and more
Support business growth and creative evolution by monitoring industry trends and providing concepts that help the brand remain fresh, competitive, and forward-thinking.
Helps customers better understand our brands and key value propositions; always considers customer pain points when developing content.
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