BRAND PR MANAGER - AUTOMOTIVE
Posted on :
21-04-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2418661
- Analyse brand positioning and consumer insights
- Develop a solid differentiation strategy
- Shape and communicate the vision and mission of the brand
- Develop and create go-to-market strategies
- Shape and manage direct-to-user platform (App)
- Create and execute launch events
- Manage all pre and post-launch branding activities
- Measure and report the performance of all campaigns and assess ROI and KPIs
- Keep a finger on the pulse of market trends, consumer behaviour and competitors’ activities
- Manage new and ongoing marketing and advertising activities
- Deliver new product and service launches
- Ensure that all stakeholders remain on track with the brand’s vision
- Conduct competitive research to identify strengths and weaknesses
Employment Type
Full Time
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
Key Skills
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