Strategic Planner

Responsibilities:
• Foster positive relationships and partner closely and effectively with some of the most outstanding creatives in the world.
• Provide regular regionally-focused communication-based insights, competitive reviews and market snapshots that could impact briefs and subsequent creative work.
• Contribute strategic thinking and insights to select WW projects/initiatives.
• Develop insight driven marketing briefs that inspire the best work possible. Most likely briefs for the markets within MERT, but this could also include helping to develop some specific WW briefs.
• Draw on many different sources of insight and knowledge to weave together strong creative narratives, including data science and market insight teams.
• Build relationships and garner insight from a variety of people across different disciplines within MERT and with the WW Planning team. This includes spending time in all four major countries within the region as well as Cupertino.
• Collaborate with the Product Marketing, Sales & Brand teams, to pinpoint and prioritize specific key marketing challenges and opportunities in each of the countries of the MERT region.
• Consolidate opportunities and priorities into Regional and Country Marketing Plans. Annually and Quarterly.
• Strive to build the best communication experiences possible, but never be satisfied that you achieved it.