Business Development Manager

Studies and understands all facets of the media products and services being offered
• Meet the set sales quota for the company's PR, Marketing communications and Corporate Publishing Division.
• Trains in various sales tactics and approaches approved by the company
• Generate new leads through various sales methods such as cold-calling, visiting businesses, virtual meetings, emails and other direct marketing campaigns.
• Design and execute a comprehensive and actionable sales plan.
• Build, create and maintain a database of prospective clients.
• Attend marketing events such as conferences, exhibitions and other corporate events to identify prospective clients and support existing client's needs.
• Upsell and cross-sell to existing clients.
• Hones and delivers a skilled sales pitch to potential clients, either by phone or in person, in an effort to secure a sale
• Explains the benefits and potential audience of specific media offerings to potential clients
• Details pricing and negotiates costs when necessary
• Facilitates successful sales by collecting client information and providing order information to the company
• Adds notes to records for each client call or meeting
• Tracks every media purchase made to ensure that it is completed accurately and on time
• Travels to see clients, attend tradeshows, or participate in industry events or trainings
• Meets clients outside of normal business hours when necessary