Sales Lead - Organized Trade

Sales Strategy Management - Develop Sales strategies to drive top line growth
- Oversee all sales activities to ensure that the Business Unit achieves the desired results and there is a consistent linkage with the overall strategy and mission.
- Budget & Forecast Management - Volume and revenue growth
- Market share
- Channel profitability
- Productivity per headcount.
Sales Operations - Oversee all areas of sales achievement
- Implement the strategic plan to reach and deliver the sales target
- Monitor business performance by customers, by area and by category
- Accountable and responsible to achieve the agreed target and KPIs
- Build complete strategic customer plan in collaboration with the sales team, trade marketing and category team to drive the overall business and achieve the annual target - Sales target achievement by customer and by category
Customer Management - Focus to build a very good relationship with the key customers and ensure to execute joint business planning process, annual agreement negotiations and quarterly business reviews.
- Expand the relationship with the customers by continuously meeting and discussing business performance and agreeing actionable plans such as category management exercise and thematic events planning
- Ensure execution of agreed sales fundamentals on distribution, visibility and promotions - Quarterly Business Reviews
- JBPs with top customers
- Must Stock List (MSL) Distribution targets
- Share of Shelf (SOS)
- Share of leaflets
People Management - Identify and communicate key performance targets for sales team.
- Drive development of high potential talent and create a talent pipeline for critical positions.
- Monitor and measure performance according to policy by conducting employee appraisals.
- Identify areas of development and draws up action plans to address poor performance. - Performance objectives set and achieved.
- Performance appraisal sessions held according to policies.
- Feedback received from employees.
- Performance Development Plans set and Achieved.