Marketing Manager

Job Description

Reporting to the Director of Marketing, responsibilities and essential job functions include but are not limited to the following:

• Consistently offer professional, friendly and engaging service
• Manage all activity within the marketing department, ensuring all service standards are followed
• Execute marketing plans and programs in conjunction with the Sales department to ensure profit growth
• Oversee all marketing initiatives for the hotel
• Research, analyze and monitor financial, technological, and demographic factors so that market opportunities may be capitalized on
• Plan and oversee the hotels advertising and promotion activities, including print, electronic, and direct mail
• Communicate with outside advertising agencies on ongoing campaigns
• Recommend pricing strategy for the hotel that will result in the greatest market share
• Work with the Public Relations department and artists to oversee copywriting, design, layout, and the production of promotional materials
• Foll