Social Media Strategy Intern (Insta & Facebook)

About MAXION

Dating apps made us believe that matching comes before dating. It doesnt. Real matching happens after a good dateafter two people meet in real life and feel genuine alignment.

Swiping turned dating into a video game: you dont win by collecting virtual matches you win by going on great dates that naturally convert into real connection.

MAXION exists to reverse the process. If youre serious about love optimize for datesnot for matches.

Role Overview

Were looking for a sharp creative and highly organized Social Media Strategy Intern to help build MAXIONs presence across Instagram and Facebook. Your mission is to design and run a social strategy that makes MAXION feel premium human and community-driven. And ultimately converts attention into real members and real dates.

Youll work directly with the founder team and have real ownership: strategy content planning creator activation and performance tracking

Tasks

What Youll Do

Strategy & Planning

• Build a clear social media content strategy (pillars tone of voice formats cadence)
• Create a monthly content calendar aligned with product launches events and growth goals

Content Production & Publishing

• Create and publish content across: Reels Stories Carousels Posts and FB Groups/Pages (repurpose onto TikTok and YouTube Shorts)
• Turn founder voice notes user stories and cultural insights into compelling content
• Coordinate simple shoots (phone-based) edit short-form video (CapCut/Adobe Express)
• Repurpose content intelligently across social platforms to maximize output

Community & Growth

• Help build MAXIONs community loops: polls Q&As story prompts challenges event teasers
• Engage with comments/DMs using guidelines (and escalate sensitive topics)
• Support partnerships with venues communities and creators in Dubai

Performance & Iteration

• Track weekly performance: reach saves shares engagement conversion
• Run small experiments (hooks formats captions posting times) and report learnings
• Maintain a lightweight dashboard (Notion / Sheets) a weekly recap to the team

Requirements

Who You Are

• You live and breathe Instagram and understand what works in 2026 (Reels-first story cadence creator collabs)
• You can craft a premium modern aesthetic (clean minimal high taste)
• Youre a strong writer: short punchy hooks emotionally intelligent captions
• Youre proactive and comfortable shipping fast (done > perfect with high standards)
• Youre analytical enough to iterate using data not vibes alone
• You care about the mission: real connection healthier dating culture less loneliness

Skills & Tools

Required

• Instagram Facebook content best practices
• Short-form video editing (CapCut Adobe Express or equivalent)
• Basic design (Canva/Figma templates)
• Organization (Notion/Sheets) content calendar management

Bonus

• Photography / basic directing for UGC
• Experience with creators/ambassadors
• Meta Business Suite basic ads
• Copywriting for conversion
• Repurposing for TikTok YouTube Shorts
• Monthly updates on LinkedIN company page

What Success Looks Like (First 3060 Days)

• A clear content system (pillars templates cadence) running consistently
• 2040 pieces of content shipped (with a repeatable workflow)
• Visible growth in engagement steady weekly conversions into MAXION Members

Benefits

What Youll Get

• Real ownership and direct mentorship from founders
• A portfolio of high-quality work in a premium consumer brand
• Access to events community activations and partnerships
• Potential to convert into a full-time role based on performance

How to Apply

Send:

1. Your Instagram / portfolio (or 3 pieces of content you createdReel carousel story series anything).
2. A short audit of MAXIONs Instagram for Dubai: whats working whats missing and your top 3 fixes.

A one-page strategy note: how youd turn frustrated Tinder users into MAXION believersand then into real dates (hooks formats creator ideas and a simple funnel from content download first date).