Assistant Director of Marketing & Communications
شارك هذه الوظيفة
موقع الوظيفة:
الراتب شهرياً:
تاريخ النشر:
نُشرت قبل 2 ساعة
عدد الوظائف الشاغرة:
1 عدد الوظائف الشاغرة
ملخص الوظيفة
PURPOSE OF POSITION
This role oversees and leads all marketing & communication efforts in the hotel. The Assistant Director of Marketing & Communications is responsible to create and promote on-brand messaging to guest through various channels with the goal of enhancing the image of the hotel driving consumer awareness increasing market share and building brand awareness. This role oversees and leads all marketing & communication efforts in the hotel.
KEY ROLES & RESPONSIBILITIES
Reporting to the Director of Sales & Marketing (DOSM) responsibilities and essential job functions include:
- Manage all activities within the marketing department ensuring all brand standards are followed
- Creates & executes annual marketing plan
- Serve as the hotels primary brand ambassador ensuring that brand guidelines are followed
- Develop the hotels communication strategies and executes the marketing campaigns in conjunction with the Sales Spa Food and Beverage departments to ensure profit growth and brand exposure
- Plan and oversee the hotels advertising and promotional activities
- Manage the hotels creative agency to develop all marketing collateral promotional pieces and advertising campaigns
- Work with digital marketing colleague to develop compelling consumer and media content
- Oversee all marketing initiatives for the hotel
- Verifies all collateral is as per brand standard guidelines
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice
- Build and maintain positive relations with the Corporate and Regional offices
- Oversee photo shoots for the hotel and seasonal campaigns
PERSONAL ATTRIBUTES
- Excellent understanding of luxury market
- Excellent understanding of all hotel departments
- Knowledge of basic accounting and analytical capabilities required.
- Ability to assess and evaluate employees performance fairly.
- Must have strong interpersonal skills with attention to details
- A leader with a positive attitude
- Strategic thinking combined with the ability to move strategy to action
- Self-motivated creative and confident with a highly energetic personality
- An engaging and empathic leader
- Ability to meet deadlines consistently and manages stress gracefully
- Pro-active and takes initiative
- Must be organized and ability to work independently and follow systems and procedures
- Must be adaptable to change of strategy ideas systems etc.
- Must be guest service oriented
Qualifications :
EXPERIENCE & QUALIFICATIONS
- Bachelors degree in Marketing Business or related major
- Minimum 5 years experience in the marketing digital or related professional area
- Hospitality marketing or advertising agency experience preferred
- A passionate individual with experience in marketing traditional & digital as well as e-commerce and communication (PR)
- Strong luxury hotel background is preferred
- Fluency in English written and spoken
Additional Information :
Raffles Dubai Sheikh Rashid Road Wafi121800 Dubai United Arab Emirates
Remote Work :
No
Employment Type :
Full-time
المهارات المطلوبة
- Crisis Management
- التسويق
- العلاقات العامة
- Fundraising
- Media Relations
- Constant Contact
- التخطيط الاستراتيجي
- إدارة وسائل التواصل الاجتماعي
- Team Management
- Public Speaking
- Wordpress
- Writing Skills
عن الشركة
As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a com ... اعرض المزيد
