Brand Executive

WHO WE ARE:

GMG is a global well-being company retailing distributing and manufacturing a portfolio of leading international and home-grown brands across sport everyday goods health and beauty properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years GMG is a valued partner of choice for the worlds most successful and respected brands in the well-being sector. Working across the Middle East North Africa and Asia GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports Dropkick Supercare Pharmacy Farm Fresh Klassic and international brands like Nike Columbia Converse Timberland Vans Mama Sitas and McCain.

WHAT YOULL BE DOING:

• Analyze historical data and trends to identify current and future brand gaps and opportunities.
• Conduct thorough market research and competitor analysis of the brand to identify consumer insights market trends and competitor activities.
• Monitor and evaluate brand performance metricssuch as category mix sell-through price points Pareto analysis SKU efficiency and YTD performanceon a weekly and monthly basis providing data-driven recommendations to the Senior Brand Manager.
• Assist in creating consumer-focused customer segmentation across all channels including DTC Multi-Concept and Wholesale.
• Manage Trasix E-catalogs including pricing and segmentation to support seasonal orders for internal and external partners.
• Consolidate orders and review category purchases to ensure alignment with brand targets including contractual volumes categories and product mix.
• Communicates consolidates and follows up on product requirements and insights derived from sales and store data with management.
• Coordinate with the RBM and Go-to-Market team to set up seasonal showrooms.
• Collaborate daily with cross-functional teams to execute brand strategy drive sales and coordinate sample follow-ups with brand and logistics teams.
• Maintains vendor contacts coordinates product demonstrations and procures product samples to support the Senior Brand Manager in decision-making.
• Collaborate with stakeholders on strategic initiatives manage article master POs and drive brand visibility through industry insights and innovation.
• Handle additional administrative and ad hoc tasks as assigned.

WHAT WE NEED:

• Minimum 5 years of experience in brand management buying coordination or as an assistant buyer.
• Preferably with relevant experience in sports retail industry.
• Bachelors degree in Business Management Fashion Buying and Merchandising or a related field.
• Strong understanding of brand management principles.
• Proficiency in data analysis and brand metrics with the ability to evaluate performance and deliver actionable insights.