Strategic Marketing Director - PMT

Strategic Marketing Director Responsibilities
Develop PMT strategic plans that enable businesses to grow faster than their markets with the localization investments.
Additional strategic marketing responsibilities to align PMT functional plans with the strategic plan, Lead integrated cross-functional teams to execute plan to drive outstanding financial results, Develop and implement comprehensive marketing plans focusing on growing sales and increasing profitability.
Support customer marketing responsibilities in the region to simplify and tell PMT stories in the Middle East, complete with value propositions, testimonials and results,
Collaborate with creative services team and third party agencies to drive engaging, high-quality content, Develop and lead campaigns within the Middle East in line with business priorities,
Measure lead-to-revenue, follow standard reporting practices and optimize campaigns based on results,
Analyze competition and understand Honeywell s unique selling proposition for each campaign and each persona.
Create compelling content for social media, paid media, website, email automation and more,
Coordinate announcements with the media relations team, Partner with customers to drive testimonials, case studies and press releases