Digital Marketing Manager

Description
Develops digital marketing strategyPlans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.Team and agency/partners managementDesigns, builds, and maintains our social media presence.

Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.

Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).Identifies trends and insights and optimizes spend and performance based on the insights.

Brainstorms new and creative growth strategies through digital marketing.Plans, executes, and measures experiments and conversion tests.

Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.Identifies critical conversion points and drop off points and optimizes user funnels.

Profile
Bachelor's or master's degree in marketing or a related fieldProven working experience in digital marketing, particularly within start-up or technology

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaignsArabic language would be advantageous