Key Roles and Responsibilities
- Conduct user research to gather insights into user behaviours needs and pain points for both mobile and web applications.
- Analyse user data from various sources (e.g. analytics user feedback usability testing) to identify trends and areas for improvement.
- Create user personas journey maps and wireframes to guide design and development processes.
- Collaborate with product managers designers and developers to ensure usercentric design and functionality.
- Assist in the creation of wireframes prototypes and mockups to visualize design concepts for both mobile and web applications.
- Develop and maintain detailed research findings UI/UX specifications and guidelines.
- Plan conduct and analyze usability tests to gather user feedback and validate design. decisions Conduct A/B testing to compare different design solutions and determine the most effective approach.
- Stay updated on the latest UI/UX trends tools and best practices.
- Present findings and recommendations to stakeholders to drive product improvements.
- Ensure that all design elements and interactions are consistent with the overall product vision and brand guidelines.
- Monitor and measure the success of UI/UX improvements through user satisfaction and product performance metrics.
Key Requirements
- Bachelors degree in design HumanComputer Interaction or a related field.
- 5 years of experience in UI/UX design analysis or similar role with a focus on both mobile and web applications.
- Proficiency in design and prototyping tools such as Figma or similar.
- Strong understanding of usercentered design principles and best practices.
- Experience with data analysis and UX research methods including surveys interviews and usability testing.
- Ability to analyze and interpret user data to inform design decisions.
- Experience with A/B testing and other experimentation methods.
- Familiarity with insurance and automotive industry is a plus.
- Familiarity with Webflow is a plus.
- Relevant certifications (e.g. NN/g UX Certification) are a plus.
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