Junior Media Planner
Posted on :
02-12-2023
Employer Active
1 Vacancy
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Job Description
- work with the client and the account team to understand the client's business objectives and advertising strategy
- liaise with the creative agency team, clients and consumers to develop media strategies and campaigns
- work on several projects at the same time, often for several different clients
- make decisions on the best form of media for specific clients and campaigns
- undertake research and analyse data using specialist industry resources
- identify target audiences and analyse their characteristics, behaviour and media habits
- present proposals, including cost schedules, to clients
- recommend the most appropriate types of media to use, as well as the most effective time spans and locations
- work with colleagues, other departments and media buyers either in-house or in a specialist agency
- make and maintain good contacts with media owners, such as newspapers, magazines and websites
- manage client relationships to build respect and gain their trust in your judgement
- proofread advertisement content before release
- maintain detailed records
- evaluate the effectiveness of campaigns to inform future ones.
Employment Type
Full Time
Company Industry
Department / Functional Area
Key Skills
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