It's my Z-Store competition

Our most awaited case study competition is here!

Were excited to launch Its My Z-Store A Gen Zfocused case study competition inviting UAE residents to reimagine the Choithrams grocery shopper experience from design and tech to fun sustainability and convenience.

Redesign a Choithrams grocery store to make it more relevant and exciting for Gen Z.

The competition will unfold in fun themed rounds each designed to test a different skill from creativity to collaboration and business thinking.

Round 1 Kelloggs Knock-out
Team introductions bold Gen Z ideas

Round 2 Pringles Power-Up
Training sessions by Mars & Choithrams Leaders

Round 3 Snickers Strategy
Deeper problem-solving and concept development

Grand Finale - M&Ms Mega Finale
Top teams pitch their ideas to a panel of leaders

Bounty Coins Hunt!
Keep collecting Bounty coins at every stageyour ticket to extra perks in the Grand Finale!

(Dont worry detailed instructions will be shared before every round!)

Gen-Z residents across UAE
Teams of 34 students (One registration per next stage we will connect with you to seek all the team member details)
Age: 1824
Curious minds interested in marketing creativity design and innovation

Work on a real Mars business challenge
Mentorship and learning sessions with Mars & Choithrams leaders
Present your ideas to a panel of judges
Certificates exciting prizes
Winners get an exclusive trip to London
Winning designs may come to life across Choithrams grocery stores

Fuel your creativity.
Race against the clock.
Redesign the future of grocery shopping.

Warm regards
Team MARS