Fashion Consultant

• Provide Fashion Advice

The central duty of the Fashion consultant is to advise customers and clients in making fashion decisions. They make recommendations on individual pieces, entire outfits, color palettes, styles and fabrics. This involves listening to the customer’s needs and understanding each individual client in order to personalize and tailor suggestions to the client’s aesthetic preferences and personal style, body type, price range and the occasion for which the customer is dressing.

• Increase Sales

The Fashion Consultant, when working for a company or store, also serves as a customer service and sales representative. Through the providing of fashion advice and assistance of customers in the selection process, the Fashion Consultant both fulfills the customer’s needs and helps the store sell additional merchandise, increasing overall customer satisfaction and company profit.

• Follow trends

The Fashion Consultant remains up-to-date with marketplace trends and current fashions while maintaining a timeless knowledge of fashion principles. They analyze seasonal trends and implement them into their client recommendations and are expected to be experts in the field. Because the fashion industry is constantly changing, a Fashion Consultant will regularly update his or her looks in order to develop new outfits and concepts for clients.

• Generate and Pursue Leads

Often, Fashion Consultants are responsible for securing and growing their own client base. This requires generating or pursuing leads, selling their services and following up with current customers by phone and email. They also respond to all customer requests and questions, schedule clients and place orders for customers.