Regional Biosimilar Marketing Manager
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Job Location:
Monthly Salary:
Posted on:
12 hours ago
Vacancies:
1 Vacancy
Job Summary
JOB DESCRIPTION:
The Regional Marketing Manager is responsible for leading the commercial and launch readiness activities for the biosimilars portfolio across MEAP Türkiye and CIS. The role ensures alignment with Global strategy supports affiliates in executing market-appropriate launch plans and drives cross-functional coordination to enable successful timely and competitive biosimilar launches in the region.
This position acts as the key commercial integrator between affiliates regional functions and Global Brand Teams.
Key Responsibilities:
Regional Strategy & Planning
Lead regional planning for biosimilar launches ensuring alignment with global strategy and adapting to local market dynamics.
Develop and maintain the regional brand strategy including positioning competitive response and value messaging.
Consolidate market insights across MEAP Türkiye & CIS to inform global teams and shape strategic direction.
Affiliate Support & Execution Excellence
Support affiliates in developing robust launch plans ensuring clarity of priorities timelines and KPIs.
Guide tactical execution performance management forecasting and risk mitigation.
Drive consistency in launch execution across countries while respecting market-specific needs.
Facilitate capability-building and best-practice sharing across the region.
Cross Functional Leadership
Lead cross-functional collaboration with Medical Market Access Regulatory Supply Finance and Legal to ensure end-to-end launch readiness.
Coordinate regional inputs into global planning and ensure affiliates are equipped with compliant promotional and educational tools.
Strengthen biosimilar awareness and adoption by enabling aligned cross-functional execution.
Performance Monitoring & Market Development
Track brand performance market trends competitor actions and adoption barriers across countries.
Identify opportunities to accelerate uptake and propose region-wide initiatives.
Ensure timely reporting of launch status KPIs risks contingencies and success metrics.
Regional Representation & Communication
Serve as the primary regional commercial contact to Global Brand Teams.
Communicate regional needs insights and challenges to influence global strategy evidence generation and resourcing.
Ensure clear consistent communication across affiliates and regional functions.
Qualifications:
- Bachelors in Business or Science; MBA/PhD preferred.
- 5 years in pharma marketing with biosimilars/biologics experience; Prior regional or multi-country marketing experience required (MEAP Türkiye CIS or similar).
- Proven success in cross-functional leadership and bridging global strategy with local execution.
Skills & Competencies:
- Strong leadership strategic thinking and stakeholder management.
- Agile results-driven and collaborative mindset.
- Excellent communication and analytical skills; fluency in English (regional languages a plus).
The base pay for this position is
N/AIn specific locations the pay range may vary from the range posted.
JOB FAMILY:
Marketing Support
DIVISION:
EPD Established Pharma
LOCATION:
United Arab Emirates > Dubai : Dubai Airport Freezone Building 5WA Floor 8
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
No
MEDICAL SURVEILLANCE:
No
SIGNIFICANT WORK ACTIVITIES:
Not Applicable
Required Experience:
Manager
Key Skills
- Corporate Banking
- Google Analytics
- Land Survey
- Access
- LAN
- Asic
About Company
WHO WE ARE CREATING LIFE-CHANGING TECHNOLOGY From removing the regular pain of fingersticks as people manage their diabetes to connecting patients to doctors with real-time information monitoring their hearts, from easing chronic pain and movement disorders to testing half the world’s ... View more
