Influence Marketing Coordinator
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Job Summary
Key Responsibilities
Identify and reach out to suitable influencers across platforms (Instagram TikTok Snapchat YouTube etc.).
Support influencer onboarding and maintain ongoing communication.
Prepare influencer briefs track deliverables and review content for brand alignment.
Monitor influencer performance metrics and compile campaign reports.
Stay updated on social media trends audience preferences and competitor activities.
Support day-to-day operations of the affiliate program including partner communication and onboarding.
Track affiliate performance and prepare monthly reports.
Assist in processing commissions and coordinating with finance for payouts.
Maintain up-to-date partner records and contribute ideas to expand the affiliate network.
Plan schedule and support execution of SMS marketing campaigns.
Assist in message drafting while ensuring compliance and brand consistency.
Monitor performance metrics to improve engagement and conversions.
Collect and analyze data from analytics tools influencer dashboards and CRM systems.
Assist in creating monthly performance and trend reports.
Collaborate with marketing creative and retail teams to align influencer and SMS content with brand campaigns.
Coordinate with design teams to ensure visuals meet brand and platform standards.
Support communication with customer service to address social media inquiries or feedback.
Help nurture relationships with influencers customers and brand advocates.
Assist in organizing influencer collaborations events and giveaways.
Contribute to efforts that build a positive and engaged online community.
Communication & Coordination
Qualifications
Bachelor’s Degree in Marketing Communications Business or related field.
Experience
3–4 years of experience in influencer affiliate or digital marketing roles.
Technical Skills
Familiarity with social media platforms.
Experience with marketing tools and analytics dashboards.
Understanding of CRM systems and customer engagement tools.
Basic knowledge of influencer and affiliate marketing workflows.
Key Skills
- Graphic Design
- Marketing
- MailChimp
- Microsoft Publisher
- Adobe Creative Suite
- Constant Contact
- Email Marketing
- Adobe Photoshop
- Social Media Management
- Adobe Illustrator
- Wordpress
- Adobe Indesign
