Pioneer Talent Program - Content Marketing Specialist
Posted on :
11-09-2025
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1 Vacancy
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Job Description
Binance is a leading global blockchain ecosystem behind the worlds largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 230 million people in 100 countries for our industry-leading security user fund transparency trading engine speed deep liquidity and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education research payments institutional services Web3 features and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
About the Pioneer Talent Program
Are you an early-career professional ready to kickstart your career in the dynamic world of blockchain Binances Pioneer Talent Program is designed to nurture ambitious individuals like you. The program offers full-time roles where participants will gain hands-on expertise via a tailored training curriculum and personalized 1:1 mentorship from industry leaders. Dive behind the scenes of the worlds leading blockchain ecosystem while building the skills to thrive in Web3. Launch your career with purposejoin us in shaping the future of digital innovation.
Who May Apply
Candidates with up to 5 years of relevant work experience
Responsibilities:
- Create high-quality content across multiple formats blogs CRM banners landing pages press releases social copy and video scripts to support Tier 1 product launches and major global campaigns.
- Work closely with Product Marketing Managers (PMMs) and cross-functional stakeholders to ensure content clearly explains Binance products educates users and drives engagement.
- Produce compelling content packages for product updates and cross-BU campaigns ensuring consistency across all channels.
- Translate complex crypto and Web3 concepts into simple engaging narratives for global audiences.
- Edit and improve agency or third-party content to meet Binances brand voice and quality standards.
- Collaborate with SEO and Content teams to optimize existing content for traffic discoverability and user experience.
- Deliver content on time under tight deadlines adapting quickly to shifting campaign and product marketing needs.
- Monitor and report performance metrics (e.g. page views CTR conversions) to measure impact and guide future improvements.
Requirements:
- Bachelors degree or above preferably in marketing journalism communications or a related field.
- 3-5 years (or more) of experience in content marketing editorial or copywriting ideally in crypto fintech or tech.
- Excellent writing and editing skills across multiple formats and channels with a portfolio demonstrating clarity and impact.
- Ability to simplify technical or financial products into user-friendly content.
- Familiarity with SEO principles and content performance metrics.
- Strong collaboration and communication skills with the ability to work effectively in cross-functional global teams.
- Highly organized and adaptable able to manage multiple projects in a fast-paced environment.
- Proactive detail-oriented mindset with a commitment to maintaining quality under pressure.
Why Binance
Shape the future with the worlds leading blockchain ecosystem
Collaborate with world-class talent in a user-centric global organization with a flat structure
Tackle unique fast-paced projects with autonomy in an innovative environment
Thrive in a results-driven workplace with opportunities for career growth and continuous learning
Competitive salary and company benefits
Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application you confirm that you have read and agree to our Candidate Privacy Notice.
Required Experience:
Unclear Seniority
Employment Type
Full Time
Key Skills
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