Handling design, tracking, merchandising and owning complete responsibility for all campaigns
Tracking and analyzing customer needs based on customer behavior including searching, browsing and purchasing
Formulating and executing the marketing plan. This includes email and push programs, new product launches, cross-category placements, developing and executing Amazon site wide events etc.
Designing and executing successful online customer experiences
Identifying problems and opportunities and responding accordingly, engaging cross functional teams where necessary
Analyzing and sharing relevant metrics and best practices from the executed initiatives across the organization
Developing, testing and analyzing new tactics to increase conversion rates and sharing them within the organization
Prior expertise in developing content and copy is preferable
Prior expertise in handling Amazon site merchandising tools is preferable
Relevant experience in retail, marketing or communications would be an advantage
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