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Job Description
Responsibilities:
- Researching and evaluating market data.
- Overseeing campaign budgets and negotiating costs for features such as advertising room and social media campaigns.
- Supervising the implementation of media campaigns.
- Identifying target audiences and analyzing their behavior, characteristics, and routines.
- Choosing the best media outlet combination for different campaigns.
- Preparing and presenting campaign proposals to clients.
- Monitoring media trends of all channels, including magazines, blogs, and television.
- Assessing the success of media advertising plans and campaigns.
- Proofreading all advertisements and marketing campaigns before release.
Employment Type
Full-time
Company Industry
Financial Services / Insurance Agencies and Brokerages / Investment Banking
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
