Retail Marketing Manager
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Job Description
Responsibilities:
- Leading and overseeing the marketing department.
- Performing market research to identify trends.
- Gaining knowledge of competitors' marketing initiatives.
- Creating and executing overall marketing strategies to create awareness of the company’s products and services.
- Creating and overseeing the annual marketing plan.
- Creating and overseeing annual marketing budget and allocating resources.
- Organizing promotional events.
- Executing the launch of new products.
- Representing the company and forming strategic partnerships with media, overseeing public relations efforts, and writing press releases.
- Producing quality online content and managing the company's publications.
Employment Type
Full-time
Company Industry
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
