Ecommerce Officer

Responsibilities for CRM Analyst
• Work with stakeholders throughout the organization to identify opportunities for leveraging company data to drive business solutions.
• Mine and analyze data from company databases to drive optimization and improvement of CRM/ marketing techniques and business strategies.
• Assess the effectiveness and accuracy of new data sources and data gathering techniques via marketing automation / CDP tools.
• Develop custom data models and algorithms to apply to data sets.
• Use predictive modeling to increase and optimize customer experiences, revenue generation, ad targeting and other business outcomes.
• Develop company A/B testing framework and test model quality.
• Coordinate with different functional teams to implement models and monitor outcomes.
• Develop processes and tools to monitor and analyze model performance and data accuracy. Qualifications
• Strong problem solving skills with an emphasis on product development.