Area Marketing Manager

Roles and responsibilities of Marketing Manager:  Manage and coordinate all marketing, advertising and promotional staff and activities.  Conduct market research to determine market requirements for existing and future products.  Analysis of customer research, current market conditions and competitor information.  Develop and implement marketing plans and projects for new and existing products.  Expand and develop marketing platforms including social media platforms.  Manage the productivity of the marketing plans and projects.  Monitor, review and report on all marketing activity and results.  Determine and manage the marketing budget.  Deliver marketing activity within agreed budget.  Report on return on investment and key performance metrics.  Develop pricing strategy.  Create marketing presentations.  Liaise with media and advertising.  Collaborate with the sales function.  Monitor industry best practices.  Significant travel to meet clients, media representatives or fellow employees or managers of other departments in different locations.