Trade Promotion Analyst

Company Overview:

GMG is a global well-being company that retails distributes and manufactures a portfolio of leading international and home-grown brands across the sport everyday goods health and beauty properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years GMG has established itself as a valued partner of choice for some of the worlds most successful and respected brands in the well-being sector. Operating across the Middle East North Africa and Asia GMG has introduced more than 120 brands across 12 countries. These include well-known names such as Sun & Sand Sports Dropkick Supercare Pharmacy Farm Fresh Klassic Nike Columbia Converse Timberland Vans Mama Sitas and McCain.

Role Summary:

The role holder is responsible for managing inventory and retail budgets including Markdown Planning Open-to-Buy (OTB) sales densities inventory health sell-through and Gross Margin Return on Inventory Investment (GMROII) The role holder will also lead brand/category planning and effective in-season management and inventory levels to optimize availability profitability and overall business performance.

Responsibilities:

• Develop comprehensive financial merchandise plans for all brands/categories based on analytics customer preferences historical performance and future projections shared by the buying team.

• Define and manage high-level financial goals including pre-season financial planning in-season forecasting open-to-buy (OTB) management and new store budget planning.

• Plan and execute markdown strategies including Mid-Season Offers (MSO) and End-of-Season Sales (EOSS) based on article-level sell-through inventory age weeks of cover and profitability to optimize stock liquidation while protecting margins.

• Prepare analyze and monitor brand/category MIS reports tracking actual sales versus forecasts inventory levels company order parameters upcoming events and replenishment requirements.

• Drive and oversee strategic planning and decision-making across key metrics such as: Financial performance Sales stock levels OTB margins and forward cover.

• Communicate approved plans clearly to the buying team and ensure effective in-season execution across stores/regions including stock balancing markdown control and stock-to-sales performance analysis.

• Conduct periodic reviews of merchandise plans to ensure profitability is maximized and target performance levels are consistently achieved.

• Ensure zero stock-out situations by doing periodic Gap Analysis.

• Identify slow-moving and obsolete inventory secure management approvals for markdowns and discounts and ensure timely liquidation in line with brand/category guidelines.

• Prepare detailed variance analysis reports comparing budgeted vs actual sales and stock and identify growth opportunities to arrest or reverse declining business trends.

• Monitor set and track GMROII and sales density targets by brand/category to enhance overall profitability.

• Ensure timely and accurate execution of sales and promotional activities as per the approved Trade Calendar.

Requirements:

• Atleast 4years of experience in trade promotion analysis sales analytics or commercial finance

• Promotion Management Systems: Proficiency in ERP/TPM tools (SAP S4 ECC POS systems).

• Pricing & Promotion Setup: Strong understanding of pricing rules markdowns mechanics and system validations.

• Data Analytics: Ability to analyze promotional performance ROI uplift and trends using Excel/BI tools.

• Reporting & Dashboards: Skilled in creating accurate reports dashboards and post-promo reviews.

• Financial Acumen: Understanding of budgets claims accruals and promotional profitability.

• Compliance & Audit: Knowledge of promotion SOPs documentation requirements and audit readiness.

• Process Management: Ability to manage end-to-end promotion workflows and ensure timely execution.

• System Troubleshooting: Competency in identifying system issues data discrepancies and coordinating fixes with IT.

• Requires strong PR skills attention to detail and the ability to work collaboratively in a fast-paced deadline-driven environment while ensuring accuracy compliance and operational excellence in all trade promotion activities.