Marketing & Relationship Manager The WB Abu Dhabi, Curio Collection by Hilton

What are we looking for

A Marketing & Relationship Manager serving Hilton Brand hotels and Hilton Grand Vacations is always working

on behalf of our Guests and working with other Team Members. To successfully fill this role you should maintain the attitude behaviors skills and values that follow:

College degree in Marketing or Hotel Management

Experience of working in a similar marketing position

Brand marketing experience

Experience of managing and motivating a team along with evidence of driving successful team results

Proven knowledge of creating leading and managing fundamental and complex projects to tight deadlines

Experience of developing creating and managing promotional campaigns and marketing and PR activities with associated costs and working to budget restraints

Complete understanding of key functions relating to marketing and PR strategies and initiatives whilst managing multiple work streams

Experience in developing and implementing effective and realistic marketing and PR plans and strategies including budget evaluation management and reporting

Demonstrated ability to interact effectively with various levels of management

Outstanding communication skills in all areas of writing listening and speaking English.

Communicate key information effectively to all levels of management using a variety of communication tools

Able to think analytically critically and strategically when faced with unique opportunities challengesprioritizing and identifying productive solutions

Ability to influence others in key situations whilst maintaining positive relationships

Demonstrate excellent interpersonal skills to include strong leadership cultural sensitivity

Execute calculated risks and pre-determine successful outcome

Ability to adapt to changing marketing and PR priorities quickly and with ease

An accomplished leader offering excellent judgement time management and relationship development skills

Excellent problem solving and decision-making skills can work autonomously whilst keeping all parties informed

On property filming and location experience

Creatively minded and has a thirst to work in marketing

Demonstrated self-starter with excellent attention to detail

High energy and the ability to motivate and manage a team - leading by example

Resourcefulness customer focused and results oriented

Enjoys working collaboratively key team player with a can do attitude and thrives on a challenge

Hands on experience with on property filming and location production

Good understanding of Hilton its core values and management structure

It will be advantageous in this position if you demonstrate the following capabilities and advantages:

Masters degree in Business or Marketing

Previous experience of working in a marketing role in the hotel industry for a global leader

Previous experience of working in a marketing and PR role in the hotel industry

Experience working with key marketing partnerships media and design agencies

What will it be like to work for Hilton

Hilton is the leading global hospitality company spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For over a century Hilton has offered business and leisure travelers the finest in accommodations service amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every day. And our amazing Team Members are at the heart of it all!

EOE/AA/Disabled/Veterans

The WB Abu Dhabi Curio Collection by Hilton Marketing and Relationship Manager plays a crucial role in developing and implementing the annual marketing plan driving key objectives initiatives and relevant marketing activities all business relationships with Warner Bros. World Abu Dhabi and the management of the Intellectual Property (IP) Obligations for the Warner Bros. Brand

This Manager will report directly to the Cluster Director of Marketing & Communications. Working within the marketing team of The WB Abu Dhabi Curio Collection by Hilton this role performs an integral part in bringing together all functional areas to ensure all commercial opportunities are maximized.

What will I be doing

As The WB Abu Dhabi Curio Collection by Hilton Marketing & Relationship Manager you will be responsible for the marketing plan and marketing activities used by the hotel to increase brand equity communicate promotions to all relevant target markets and address hotel business needs. Specifically you will perform the following tasks to the highest standards:

Business Function

Develop and deliver through proactive management the implementation of the Marketing PR & Relationship strategy for The WB Abu Dhabi within budget guidelines.

Full responsibility of the Marketing Activities of The WB Abu Dhabi.

Manage the Intellectual Property (IP) Obligations for the Warner Bros. Brand for which the scope has be defined between Hilton and Warner Bros.

On behalf of the hotel you will observe perform and be bound to the Intellectual Property (IP) Obligations

Drive the development of a sound B2B and B2C strategy by segment for the hotel in line with the commercial focus process

Responsible for measuring the key performance indicators relating to all marketing and PR activities promotions and campaigns and producing performance reports for all key stakeholders

Manage the roll out of marketing initiatives to support the Commercial team in meeting their revenue targets also by leveraging key function activity in Destination Marketing & eCommerce Marketing Operations Strategic Partnerships and Hilton Honors and third-party distribution

Oversee the execution of all promotional activities whether local regional or global across all available channels ensuring brand and IP adherence and effectiveness

Manage all media relations activities and information including maintaining and distributing press kits press releases photo library brochures newsletters key personnel biographies and hotel question and answer sheet

Oversee media visits and develop key media contacts manage press conferences on site and be aware of media events and activities in the local area and community

Ensure sales and F&B teams receive adequate marketing support and ensure collateral requirements are met

Always be the brand and IP champion ensuring all collateral conforms to agreed brand standards and IP requirements content is compliant of brand and corporate guidelines and within budget guidelines across all marketing activities

Support individual brand initiatives and ensure hotel brand campaigns are rolled out effectively and communicated using the right tone and voice for each segment

Manage internal communications in the hotel and take responsibility for updating regional office of any local stories awards and sponsorship events to promote locally regionally and globally

Responsible for building a coherent social media strategy for the hotel and its outlets and support the social media deliverables and activities

Seek to grow social media performance across key metrics enhance interaction with customers on these sites using relevant tools and techniques

Respond to customer postings as appropriate tackling any complaints and issues

Recognize and execute opportunities for the loyalty program Hilton Honors as well as other incentive programs and manage all CRM and database requirements

Identify partnership opportunities and oversee the on-going execution of revenue driving activities

Managing Execution

Achieve agreed performance goals and marketing and PR objectives of role set out by the Cluster Director of Marketing & Communications

Manage execution of marketing & PR projects in line with resources and budget objectives

Be the marketing representative during commercial focus meetings and proactively identify revenue1driving opportunities with other key stakeholders

Conduct continuous analysis of competitive environment and consumer trends and use findings to continuously evaluate and drive commercial success and social media activity

Ensure full brand and IP compliance across all marketing and PR initiatives on hotel level

Lead effective content management across all available channels including hotel website microsite OTAs social media mobile marketing PR and partnership programs

Conduct regular marketing audits to meet audit requirements

Participate in all internal and external marketing meetings and attend relevant industry events training workshops and trade-shows

Actively support the Cluster Director of Marketing Communications on all in-house merchandising activity and ensure all merchandising opportunities are identified and maximized and communicated across organization

Respond quickly and efficiently to all internal and external requests

Understand and champion Hilton core values

Developing Talent

Create an effective marketing team on property fostering a productive team culture and encouraging career growth

Encourage and motivate individuals to achieve key company and personal objectives and targets

Put in place a dedicated career path for each team member with the creation of a Personal Development Plan highlighting key development milestones and timelines

Conduct regular performance reviews ensuring adequate feedback is given and used proactively for further development

Highlight and encourage team members to participate in job specific training opportunities and attend internal and external networking industry events

Building Relationships

Prioritise effective relationship management with Warner team inclusive of frequent Marketing & Communication Meetings

Establish and mange key relationships with Warner Bros. World Abu Dhabi senior commercial team and Miral Destination Marketing & Communication Team

Establish open communication with all operational teams i.e. GM DBD F&B and other department heads throughout the region

Develop and maintain good working relationships with various levels of Hiltons personnel including corporate and regional marketing corporate brand eCommerce loyalty and partnerships teams

Prioritise building brand equity through effective brand marketing and compelling brand storytelling whilst remaining agnostic to managing Warner Bros. IP obligations

Proactively develop and maintain effective working relationships with all external customers to include key members of the design and media agencies partnerships and online marketing

Excel at being an effective team player to all corporate regional and hotel level personnel by demonstrating a can do and customer focused attitude providing peer support cross-functional and across regions