Marketing Manager- Performance
صاحب العمل نشط
حالة تأهب وظيفة
سيتم تحديثك بأحدث تنبيهات الوظائف عبر البريد الإلكتروني
شارك هذه الوظيفة
حالة تأهب وظيفة
سيتم تحديثك بأحدث تنبيهات الوظائف عبر البريد الإلكتروني
الوصف الوظيفي
JOB TITLE: Marketing Manager - Performance
TERM: 12 months (with potential for extension)
CLIENT LOCATION: Dubai UAE
DIVISION: Marketing
REPORTS TO: Head of Marketing
RELEVANT EXPERIENCE: 6-8 years in digital marketing performance marketing or acquisition marketing preferably in financial services or fintech
MANDATORY REQUIREMENTS**:
- Experience in campaign performance optimization and outbound marketing
- Familiarity with UAE banking regulations and credit card products
- Fluent in English; Arabic preferred
PURPOSE OF THE PROJECT
To drive customer acquisition and engagement for Co-branded Credit Card (CBCC) in the UAE through performance marketing campaign execution and site merchandising. The role will support strategic partnership with Mastercard and its banking partners by delivering high-impact data- driven marketing initiatives.
Key Activities
Core Responsibilities and Accountabilities
- Execute and optimize digital marketing campaigns across Amazon and external channels
- Manage CBCC site merchandising calendar and campaign assets
- Collaborate with Amazon Mastercard and banking partners to align on acquisition strategies
- Analyze campaign performance and recommend improvements
- Support launch events and promotional campaigns
- Performance Marketing: Drive acquisition and engagement by tracking KPIs managing budgets running A/B tests and executing targeted email and SMS campaigns using data-driven strategies.
- Site Merchandising: Manage Co-brand CC placements across Amazon UAE coordinate asset delivery maintain campaign timelines and optimize content performance.
- Stakeholder Management: Collaborate with Amazon teams Mastercard Advisors and banking partners to align marketing goals and deliver timely performance updates.
KPIs
- Customer acquisition volume and cost per acquisition (CPA)
- Campaign ROI and conversion rates
- Engagement metrics (CTR open rates bounce rates)
- On-time delivery of campaign assets
- Uplift in cobrand CC visibility and application rates on Amazon
Knowledge and Experience
- Proven track record in digital and performance marketing
- Strong analytical and data interpretation skills
- Experience with marketing automation and CRM tools
- Familiarity with UAE financial services and regulatory landscape
- Ability to manage multiple stakeholders and projects simultaneously
Mandatory Skills**
- Digital campaign management (Google Ads Meta TikTok etc.)
- CRM and outbound marketing (email/SMS platforms)
- A/B testing and performance analytics
- Graphic tools (Canva Photoshop basic proficiency)
- Strong communication and project management skills
نوع التوظيف
دوام كامل
