Job Description
Roles & Responsibilities
Job Description
As a Marketing Analyst, you will be responsible for collecting and analyzing data to help drive strategic marketing decisions for the company. You will work closely with the marketing team to monitor and evaluate marketing campaigns, conduct market research, and identify trends to optimize marketing strategies. Your duties will include tracking key performance indicators, creating reports and presentations to communicate findings, and providing insights to improve customer acquisition and retention efforts. Additionally, you will collaborate with cross-functional teams to develop target audience profiles, segment markets, and support the development of marketing plans. The ideal candidate will have strong analytical skills, proficiency in data analysis tools, a solid understanding of marketing principles, and the ability to interpret complex data to drive actionable recommendations.