Marketing Manager - RHG Radisson Hotel Group

Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.

Deploy successful marketing campaigns and own their implementation from ideation to execution.

Experiment with a variety of organic and paid acquisition channels like content creation content curation pay per click campaigns event management publicity social media lead generation campaigns copywriting performance analysis.

Produce valuable and engaging content for our website and social media channels that attracts and converts our target groups.

Build strategic relationships and partner with key industry players agencies and vendors.

Develop the companys annual marketing plan with quarterly and monthly updates.

Prepare and monitor the marketing budget on a monthly and annual basis and allocate funds wisely.

Manage and supervise contracted marketing agencies.

Oversee and approve marketing material from website banners to hard copy brochures.

Measure and report on the performance of marketing campaigns gain insight and assess against goals.

Analyze consumer behavior and adjust email and advertising campaigns accordingly.