Assistant Manager Aster Online Aster Online

Support performance marketingacross different channels, such as Paid Search, and collaborateclosely with any partner agencies to deploy, optimize, and reporton results. Work with the Digital Marketingteam to ensure that messaging is consistent and aligned across allmedia, as well as to improve audiencestrategy. Manage budgets and campaigns acrossall digital channels to achieve a high return on investment and alow cost of acquisition, and make sure that money is spent wiselyacross all performance channels. Develop andmanage digital prospecting and remarketing efforts, as well astest/learn initiatives. Keep track of key mediaperformance metrics and report on them. Ensureeffective planning, execution, and optimization for key traffic KPIs via paid, organic, and owned mediachannels. Identify and test new channels toensure that established important metrics are met orexceeded. Collaborate closely with managementto offer ideas for improving funnel conversions, receivingfeedback, and presentingoutcomes