Assistant Director of Sales

1. Assists in the production of the annual Revenue Plan in conjunction with Executive Committee members, Sales and Marketing budgets and forecasts.

2. Assist in the production, implementation and monitoring of action plans to ensure Revenue Plan objectives are achieved through the areas of the Sales force.

3. Procures new and repeat business for the hotel by monitoring contact with airlines, travel agencies, commercial houses, private clubs and professional associations within local, domestic and international markets. Maintains contact with planners, corporate accounts incentive buyers, airlines and wholesalers, through personal sales calls, telephone contacts and written communications.

4. Creates and implements special programs to achieve greater productivity through:

• Increasing average rate
• Increasing occupancy
• Increasing business volume during difficult periods
• Increasing local food and beverage banqueting sales. 5. Ensures the hotel is represented as an active member of the local community through association membership.