Social Media Manager

Strategy Development:

Develop and implement a comprehensive social media strategy aligned with business goals and marketing objectives.
Identify target audience, trends, and insights to develop engaging content.
Stay up-to-date with changes in social media platforms and tools, and adjust the strategy as needed.
Content Creation and Curation:

Create, edit, publish, and share engaging content daily (text, images, videos) across various social media platforms.
Curate relevant content from industry sources and user-generated content.
Ensure consistency in brand messaging and tone across all social media channels.
Community Management:

Interact with the online community and respond to comments, messages, and mentions promptly and professionally.
Foster positive relationships with followers and manage online discussions.
Handle customer queries and complaints effectively and escalate issues when necessary.
Social Media Advertising:

Create and manage social media advertising campaigns to promote products, services, and events.
Monitor and optimize ad performance based on key metrics such as click-through rates and conversions.
Budget management for paid social media campaigns.
Analytics and Reporting:

Analyze social media data and user engagement metrics to evaluate the success of campaigns.
Prepare regular reports on social media performance and provide insights and recommendations for improvement.
Monitor and analyze competitor social media activities.