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Trade Marketing Manager
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Trade Marketing Mana....
drjobs Trade Marketing Manager العربية

Trade Marketing Manager

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1 Vacancy
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Jobs by Experience

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0 - 8 years

Job Location

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Riyadh - Saudi Arabia

Monthly Salary

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SAR 11000 - 15000

Nationality

Any Nationality

Gender

N/A

Vacancy

1 Vacancy

Job Description

Req ID : 1884327
  • •Builds strong omni-channel trade marketing strategies for Abbott Nutrition brands by defining what differentiates Abbott Nutrition brands in each segment (Adult, IMF, Paediatric, etc.) leveraging segmentation data, digital insights and healthcare trends
  • Coordinate and drive the translation of trade marketing strategy to tactics, including resource allocation with optimal management of resource mix
  • Build deep relationships with key customers (wholesalers, distributors, retailers) to understand needs and create trade marketing campaigns including loyalty programs, commercial partners’ training courses, generate branding & POP materials that deliver on customized value propositions
  • Serve as a liaison between Sales, Marketing, e-commerce, and analytics by sharing knowledge cross functionally to align and coordinate sales and marketing activities to trade marketing plans

Employment Type

Full Time

Department / Functional Area

Marketing / Brand Management / Marketing Research / Digital Marketing

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