User Experience & Visual (UX/VD) Designer

4. KEY ROLE SPECIFIC ACCOUNTABILITIES:

Description of the Accountability

Performance Indicators (How accountability is measured)

· Conveys importance of design processes and strategy to non-designers

· Communicate scenarios, end-to-end experiences, and screen designs to stakeholders

· Conduct standard UX workshops; Research, Interviews, Card sorting, AB testing, Design Thinking, etc.

· Able to apply accessibility guidelines, performance-friendly design, responsiveness guidelines, Arabic- friendly etc. in their designs

· Develop and maintain design wireframes & mock-ups/prototypes for illustration purpose

· User flows, mental models, journey maps, personas, etc.

· Work collaboratively in diverse, cross-departmental teams and collaborate effectively with all stakeholders; PMs, developers, Analysts, and business users

· Ideating/brainstorming on solutions to identify problems and user goals

· Give and solicit feedback/guidance from other designers to continually raise the bar for design quality

· Help lead improvements to process and relationships beyond scope of individual work

· Effective alignment of design to business requirements

· Effective presentation and justification of designs

· Providing end to end design solutions for the business case

· Effectively support the development/business team in understanding the design behaviours

· Effective coordination with development team to understand feasibility of backend capabilities or feasibility of design against time constraints