Digital Marketing Executive

1. Development of the overall digital marketing strategy 2. Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email) 3. Cold calling to potential customers/clients and generation of leads 4. Preparation of Email marketing strategy 5. Development and improvement of Websites 6. Content Management and blog writing 7. Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM 8. Manage the creation of relevant and engaging digital content for publishing onto various digital platforms like LinkedIn, Facebook, Twitter, Instagram 9. Manage social media marketing campaigns 10. Manage digital advertising campaigns (SEM, Display, Social) 11. Manage SEO campaigns 12. Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions 13. Analyze digital marketing analytics reports and share insights with the team to develop optimization plans 14. Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team